Advocacy
"To give real service, you must add something which cannot be bought or measured with money." – Douglas Adams
Ambassador Convergence AI & London Advocate 2024
GBBC ambassadors are a group of innovators that hail from diverse backgrounds and industry sectors, with an emphasis in the fields of emerging technology, banking, government, law, development, and education.
Since the organisation’s founding, GBBC ambassadors have been an integral foundation for GBBC’s three pillars: education, advocacy, and partnership.
GBBC ambassadors help the organisation grow and maintain a vibrant global network that bridges the blockchain, regulatory, and business worlds— helping us meet the increasing global demand for education on blockchain technology, convergence technologies like AI and digital assets, connecting us with local innovators and facilitating substantive worldwide partnerships across sectors.

The Global Standards Mapping Initiative (GSMI) 5.0 is the result of months-long collaboration across expert working groups convened by the Global Blockchain Business Council (GBBC).
HRB GROUP® frequently participated in these working groups, providing meaningful contributions to key research & discussions on some of the most critical themes published and shaping the future of AI, Blockchain, Digital Assets, and Emerging technologies.
The 2024–2025 GSMI 5.0 release features five in-depth reports developed around high-impact areas identified by the GBBC community, including Blockchain & AI Convergence and Decentralised Finance (DeFi).
These reports offer strategic insights, frameworks, and recommendations to help global stakeholders navigate complex regulatory, technological, and economic landscapes.


HRB GROUP® – Author ‘UK AI Regulations & Policies 2024-2025.’ Published alongside 110+ of the world’s leading organisations, institutions, and technology companies.
We authored the first comprehensive framework on UK Artificial Intelligence Regulations 2024–2025, independently researched and developed as a landmark, first-of-its-kind contribution to global standards.
Featured within the Global Blockchain Business Council’s (GBBC) Global Standards Mapping Initiative (GSMI 5.0), this pivotal work reflects our commitment to advancing regulatory clarity in innovation.
It underscores our role in shaping the future of AI governance, nationally and globally, and highlights our continued leadership across international policy and standards for current and emerging challenges.



Shaping AI UK House of Lords(2022-Present)
In recognition of our expertise, HRB GROUP® and our Founder are frequently invited to the UK House of Lords to participate in key evidence sessions on Artificial Intelligence, its evolving subsets, across the broader economic, social, and commercial implications.
In these sessions, we deliver strategic observations and insights to regulatory and policy frameworks.
Working with discretion and integrity, we contribute to critical discussions on recommendations across both public and private sectors, reaffirming our commitment to advancing responsible innovation, shaping future regulatory landscapes, and meaningfully contributing to national economic progress and ecosystem advancement.
Advancing Emerging Tech UK House of Commons(2022- Present)
HRB GROUP® and our Founder are invited to the UK House of Commons to participate in key evidence sessions on emerging technologies and their wider economic, societal, and regulatory implications.
During these sessions, we provide strategic observations and critical feedback to shape forward-looking regulatory, policy and commercial frameworks.
Working with discretion and integrity, taking a proactive approach to recommendations across the private sectors, reaffirming our commitment to responsible innovation, advancing the governance of emerging technologies, and contributing meaningfully to national and global ecosystem development.
The Future of Digital Finance at the European Union
In recognition of ambassadorship and international leadership, HRB GROUP® and our Founder were initially invited to the European Union for a special session on ‘The Future of Digital Finance Strategy of the EU: A Global Perspective’.
This landmark gathering reflected on the progression and achievements since the inception of the Digital Finance Regime 2015, evaluating its global impact and forward trajectory.
Our presence has since evolved with EU Tech and Digital Finance entities reaffirming our commitment to advancing innovation, providing critical insight on strategic developments in digital finance, and contributing to the future shaping of frameworks that guide future financial ecosystems across Europe and beyond.

Honoured UK House of Lords
In 2022, Hamza Basyouni was honoured with a personal invitation to the UK House of Lords, recognising his visionary leadership and entrepreneurial endeavours in AI, Blockchain/DLT, Emerging technologies and Web 3. This recognition underscores our commitment to driving innovation and strengthening the London and global Tech ecosystems.

Furthering Causes Whilst Preserving Art
In 2022, HRB GROUP® Founder Hamza Basyouni was invited as an honoured guest at the British Academy of Film and Television Arts (BAFTA), recognising his leadership in high-profile art-tech collaborations. His vision and expertise were appreciated with the “No Borders For Dyslexic” initiative, which raised awareness for dyslexia support. This underscores HRB GROUP®’s commitment to innovation with purpose, showing how art and technology can drive meaningful social change.


Visionary AI Authorship
Selected by a panel of editors and voted for by 186 global experts and C-suite leaders, Hamza Basyouni (HRB GROUP®) was invited to contribute as a Co-Author to The AI Book (2020) — A global guidance handbook for investors, entrepreneurs, and tech visionaries.
Hamza’s contribution focused on the disruptive impact and emerging opportunities of Artificial Intelligence within the broader financial services industry over the next decade (2018–2028).
The AI Book brought together leading industry professionals, entrepreneurs, investors, and AI experts, offering exclusive insights into AI technologies, deep learning, financial applications, evolving regulatory frameworks, ethical considerations, and future industry implications.
Through this publication, HRB GROUP® reinforces its commitment to advancing global thought leadership and innovation at the intersection of technology, finance, and policy.
Leading Conversations in PayTech
Selected by a panel of editors and voted for by 200+ global experts and C-suite leaders, Hamza Basyouni (HRB GROUP®) was invited to contribute to a chapter on the disruptive impact and emerging opportunities of blockchain, cryptocurrency, remittances and regulatory frameworks within the Financial Services Industry.
The PAYTECH Book (2019), was the first crowdsourced Wiley publication on global payment technologies and business models—brought together entrepreneurs, investors and PayTech specialists to share exclusive insights on payment infrastructure, evolving regulations, blockchain/DLT and integrations. It also features real-world case studies and forward-looking projections on the future of payment innovation.
HRB GROUP® reaffirms its leadership and advocacy at the intersection of payments, technology and finance, through this contribution.


Tech London Advocate
Proudly contributing to shaping the global conversation on innovation, policy, and emerging technologies.
Tech London Advocates and Global Tech Advocates brings together a diverse and inclusive network of startups, scaleups, corporates, policymakers and academics to drive the exchange of knowledge, ideas and experiences for the good of the global tech sector.
Global Tech Advocates is the world’s first truly international grassroots tech community. There are now 34 networks representing the world’s fastest growing tech cities and regions, forming a global network of 30,000 tech advocates.
Tech London Advocates has also been a founding partner of London Tech Week since it began in 2014.
“A problem defined, is a problem half solved.” ~ Albert Einstein
Unlocking Opportunities By Advancing Global Goals
We are committed to advancing the United Nations (UN) Sustainable Development Goals (SDGs). Our business, values, and services are designed to drive sustainable development while upholding universal principles.
Inspired by our family legacy with the UN and UNICEF to promote peace, justice, and global cooperation, we aspire for a sustainable, equitable future. This commitment is further motivated by our family’s Peace Winning Medals, awarded for contributions to peace, equality, and economic development, along with our contributions.
With an estimated cost of $5.4 to $6.4 trillion annually to achieve SDG targets, we help businesses navigate these challenges and seize new opportunities. This reflects our mission of bridging key intersections for the $468 billion needed annually for inclusive digitisation.
Our main SDG priorities include: Decent Work and Economic Growth (SDG 8), Industry, Innovation, and Infrastructure (SDG 9), Sustainable Cities and Communities (SDG 11), Peace, Justice, and Strong Institutions (SDG 16), and Partnerships for the Goals (SDG 17).
Through our strategically purpose-driven partnerships, we continue our pursuit of a future with a sustainable world.